Global children’s charity Theirworld, turned to TXG to produce an impactful hologram stunt on the eve of the Transforming Education Summit at the United Nations General Assembly.

The activation brought New Yorkers face-to-face with children who are affected by the global education crisis through an AI hologram projection that let children tell their personal stories and a plea to world leaders first-hand.

The stunt was the culmination of a months-long social media campaign featuring youth activists from around the world.